by Jen Mizak | Jun 26, 2017 | B2B, Blogging, Content Marketing, Copywriting, Corporate, Ghostwriter, Marketing, SEO, Social Media, Social Media Marketing, Website Content
In today’s SEO-driven world, most companies have realized that content – whether it is in the form of words, infographics, photos or video – is necessary to stand out. Most have also realized the generating a constant stream of content for Google to consume is time-...
by Jen Mizak | May 31, 2017 | B2B, Content Marketing, Marketing, Social Media, Social Media Marketing, Website Content
Businesses are investing time and money into content to market their products and services. And your B2B company is no different. Step 1: How to Get a Better Content Marketing Proposal If you’re looking for pricing to create content for your marketing efforts (whether...
by Jen Mizak | Mar 26, 2017 | B2B, Blogging, Content Marketing, Copywriting, Facebook, LinkedIn, Social Media, Social Media Marketing, Website Content
Is Blogging Over? Or Are We Just Bored with the Word “Blog”? “We don’t need to blog. No one reads them anymore. Do they?” I almost fell off of my chair. The next question was: “Do we have to use the word “blog”? Can’t we call it something else? Surprisingly...
by Jen Mizak | Mar 1, 2017 | B2B, Content Marketing, Copywriting, META description, SEO, TITLE tag, Website Content
I recently worked on two website projects – one for a technology company and one for a medical diagnostic company. In both cases, the same oversights existed when I came on board. 1. A content focus on their technologies and products vs. what their customers...
by Jen Mizak | Feb 1, 2016 | Blogging, Content Marketing, Copywriting, Marketing, Social Media Marketing, Website Content
For a year now, John has been writing a check for $500.00 every month to his web developer. He expected that his website would be designed, coded and written. How are things going? His customers keep asking “What’s wrong with your website?” They hate it. It...
by Jen Mizak | Apr 30, 2015 | Email marketing, Marketing, Website Content
When most business owners think about web pages, they usually think of their website pages. You know – Home, About, Services, etc. But there are other kinds of web pages floating around out there on the web that are just as important (and in some cases, I would...
