by Jen Mizak | Oct 23, 2012 | Blogging, Branding, Content Marketing, Likability Marketing, Likeability Marketing, Marketing
Likeability is all over the headlines: ‘Candidates Take Likability Hit After Debates,’ ‘Candidates Strive For Likeability,’ ‘How Romney and Obama Fare On Likeability.’ But likeability means much more to business owners than which...
by Jen Mizak | Oct 9, 2012 | B2B, B2C, Branding, Content Marketing, Copywriting, Marketing
Let me first say that nothing will make you or your business likable if you are not already a likeable person or if you do not truly care enough about others to serve them and help make their lives easier, better, richer, etc. As I said in my last post – we can...
by Jen Mizak | Sep 25, 2012 | B2B, B2C, Branding, Content Marketing, Marketing
Have you been hearing a lot lately about being genuine, real, sincere, heart-centered or likeable when marketing your business? What about being authentic? That’s a big one. Making your business likable is popular these days. But why? Is it really that...