by Jen Mizak | Dec 24, 2020 | Analytics, Content Marketing, Corporate, COVID19, Email marketing, Marketing, Social Media, Social Media Marketing
Last month I attended a B2B marketing conference – remotely, of course! – and the consensus was that marketing has needed to adapt more quickly than ever before to the new emotional state of customers. Because of the uncertainty and stresses that 2020 brought us, the...
by Jen Mizak | Apr 23, 2017 | Analytics, B2B, B2C, Blogging, Content Marketing, Facebook, LinkedIn, Marketing, SEO, Social Media, Social Media Marketing, Social Media Marketing World (SMMW), Storytelling, Twitter, Video
I think I’ve finally recovered from the non-stop action of the Social Media Marketing World conference. But the learning hasn’t stopped – with many more sessions from the conference to review. (I have to say it was nice to escape the 13 inches of eastern Pennsylvanian...
by Jen Mizak | May 7, 2013 | Analytics, Facebook, LinkedIn, Marketing, SEO, Social Media, Social Media Marketing, Twitter
I recently spoke at the DxMA Global Marketing Summit in Philadelphia on the subject ofLinkedin profile optimization. The plain and simple truth about Linkedin: if your profile isn’t optimized, you’re losing visibility for yourself or for your brand. Should you care?...
